Book Time With Our Team

Daxko Executive Briefing

Game Plan

Quarterback the Change, Lead the Charge, Score a New Tomorrow

July 20th, 2023 | 10:00 AM
Chick-fil-A College Football Hall of Fame,
250 Marietta Street NW, Atlanta, GA

Start the 2023 General Assembly of YMCAs with a strategy that promises to transform your community engagement game. This is your chance to to get an exclusive sneak peek and refine your winning game plan at Game Plan Unleashed: Daxko Executive Briefing, a unique event created for YMCA leaders, changemakers, and visionaries.


The event is invitation only. Registration subject to approval.

The Winning Strategies You'll Master

Expand Your Playbook: Uncover industry-leading marketing tools designed to help you connect with new community members in ways you never thought possible.

Strengthen Your Team: Harness our state-of-the-art engagement tools to foster deeper member connections and boost community solidarity.

Streamline Your Game: Get hands-on insights on how to efficiently manage operational costs, enabling you to direct your focus towards the heart of your mission – your community.

The Extra Point: Get exclusive access to the Hall of Fame facility, including the indoor football field. Picture yourself running routes in this iconic 95,000 sq. ft. venue, home to over 50 interactive exhibits celebrating football's greatest legends.  

With limited spots available and filling up quickly, this unique experience offers an unparalleled opportunity to connect with peers, interact with our team, and refine your winning game plan.



10:00 - 10:30

Welcome & Networking Reception

Start your day with us at a welcoming reception. This is your opportunity to connect with like-minded YMCA executives, sharing thoughts and experiences over delicious hors d'oeuvres and refreshing beverages.

10:30 - 11:00

Opening Address by Ron Lamb, CEO of Daxko

Begin the day with insightful opening remarks by Daxko's CEO, Ron Lamb. He will set the tone for the day and share his vision for Daxko's journey ahead. This session will also feature an introduction of our new Chief Product Officer, Wes Gillete. A seasoned professional with a proven track record in product innovation, Wes is poised to bring a new era of growth and strategic evolution to Daxko.


Networking, Innovation Demos, & Hall of Fame Tour

As lunch wraps up, the afternoon is yours to design. Continue your discussions with other YMCA executives, get a hands-on demo of Daxko's latest product innovations, or start your self-guided tour through the rich history and thrilling displays at the College Football Hall of Fame.


Three-Course Gourmet Lunch

Sit back and savor a meticulously prepared three-course lunch. This midday meal has been curated with a blend of taste and elegance, promising a delightful culinary experience for all our attendees.

11:15 - 12:45

Unveiling the Future with Ron Lamb

Join Daxko's CEO, Ron Lamb, as he provides an exclusive preview of our upcoming product innovations and strategic roadmap.

Discover how our next-generation marketing tools will help you connect with new community members, enhancing your outreach capabilities. Our advanced engagement tools are designed to deepen relationships with your members, fostering a stronger sense of community.

Experience an exclusive preview into solutions designed to streamline your operations, minimize costs, and provide you with the time and resources to invest in your community's growth and success. This session, designed specifically for YMCA leaders, offers a unique opportunity to gain early insights into Daxko's transformative initiatives.

The Venue

Chick-fil-A College Football Hall of Fame  
250 Marietta Street North West Atlanta, GA

This architectural marvel in the heart of downtown Atlanta is a 95,000 sq. ft. tribute to the legacy of football, featuring an indoor field, engaging exhibits, and honoring the sport's iconic heroes.

Event Speaker

Ron Lamb, CEO at Daxko

Ron leads Daxko’s team of passionate, talented, and dedicated professionals to power health and wellness throughout the world. Prior to joining Daxko, he was president of Reynolds & Reynolds, a billion dollar software company, where he led a global team to focus on re-engineering their software and services portfolio into a dynamic suite of automotive retailing solutions to transform the customer experience. Ron holds a bachelor's degree from Princeton University and an MBA from Loyola College in Baltimore. Ron is actively involved in several charities including serving as Vice Chairman for the Board of Directors of a YMCA and is happily married with three children.

Get Ready to Advance Your Game Plan

The future is the end zone and those who dare to make the winning pass are the ones who will claim it. Are you ready to make the play?

Tackle your challenges head-on at Game Plan Unleashed: Daxko Executive Briefing. Together, we'll turn the YMCA Movement into a powerful offense, fostering stronger, more resilient communities ready to score big in the face of tomorrow's challenges. Be more than just a part of the Movement; be the MVP who leads the team to victory.

Seize the opportunity to elevate your strategy. Reserve your spot today and kickstart your winning game plan.