Track Your Marketing Success with Digital Analytics
Once you have a strong theme and plan for your fundraising campaign, maximize the effectiveness of your efforts with digital analytics. Learn how here.
How Bad Data Costs Your Organization Money and Time
Data cleansing is an important step in the fundraising process for your organization. Learn about the importance of data cleansing and what data to focus on.
Preparing Your Marketing Strategy for Fall Programs
We spoke with Amy Huempfner, Association Marketing Director at the YMCA of the Chippewa Valley, to learn about their organization’s marketing strategy ahead of fall programs. Learn more.
Drive Donations by Maximizing Your Marketing Strategy
We are dedicated to helping you reach your fundraising goals this year. Here, Christy Brown and Erica Roberts share tips for successful digital marketing campaigns.
7 Tips for Strengthening Your Donor Relations Architecture
Donor relations are important, and building a strategic donor relations architecture is how you reap the most benefits. Learn seven tips for your organization.
Fundraising: Digital Giving more Important than Ever
Digital giving is nothing new, but it represents a more significant share of total donations than ever before. Here's how you can leverage digital giving.